This Privacy Policy describes how www.makeupartistschoice.com (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.
Contact
After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at info@makeupartistschoice.com or by mail using the details provided below:
Makeup Artists’ Choice, Inc.
1359 N Main Street, STE D
Hampstead MD 21074
United States
Collecting Personal Information
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.
In this Privacy Policy, we refer to any information about an identifiable individual as “Personal Information”. See the list below for more information about what Personal Information we collect and why.
Device Information
Purpose of collection: to load the Site accurately for you and to perform analytics on Site usage to optimize our Site.
Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
Disclosure for a business purpose: shared with our website hosting provider, analytics providers, and technical service providers.
Personal Information collected:
- Web browser version
- IP address
- Time zone
- Cookie information
- Pages or products
- viewed
- Search terms
- How you interact with the Site
Order Information
Purpose of collection: to provide products or services to you to fulfill our contract, process payments, arrange shipping, provide invoices and confirmations, communicate with you, screen orders for fraud, and provide marketing communications consistent with your preferences.
Source of collection: collected directly from you.
Disclosure for a business purpose: shared with our payment processors, shipping partners, and WooCommerce service providers.
Personal Information collected:
- Name
- Billing address
- Shipping address
- Payment information
- Email address
-
Phone number
Customer Support Information
Purpose of collection: to provide customer support.
Source of collection: collected from you.
Personal Information collected: information you provide when contacting support.
Minors
The Site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are a parent or guardian and believe your child has provided us with Personal Information, please contact us to request deletion.
Sharing Personal Information
We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you.
For example:
- We use WordPress and WooCommerce to power our online store and manage orders.
- We may share your Personal Information with payment processors to securely process transactions.
- We may share your Personal Information to comply with applicable laws and regulations, respond to lawful requests, or protect our rights.
Behavioural Advertising
We use your Personal Information to provide targeted advertisements or marketing communications we believe may be of interest to you.
For example:
- We use Google Analytics to help us understand how customers use the Site.
- We share information about your use of the Site, purchases, and interaction with advertisements with advertising partners.
- We may use cookies or similar technologies to support marketing and advertising services.
You can opt out of targeted advertising by:
- FACEBOOK — https://www.facebook.com/settings/?tab=ads
- GOOGLE — https://www.google.com/settings/ads/anonymous
- BING — https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
You can also opt out through the Digital Advertising Alliance: https://optout.aboutads.info/
Using Personal Information
We use your Personal Information to provide our services to you, including:
- Offering products for sale
- Processing payments
- Shipping and order fulfillment
- Communicating with you
- Providing updates about products, services, and offers
Lawful Basis (GDPR)
If you are a resident of the European Economic Area (EEA), we process your personal information under the following lawful bases:
- Your consent
- Performance of a contract
- Compliance with legal obligations
- Protection of vital interests
- Public interest tasks
- Legitimate business interests
Retention
When you place an order through the Site, we retain your Personal Information for our records unless and until you ask us to erase this information.
Automatic Decision-Making
We may use limited automated decision-making processes to detect fraud or prevent suspicious transactions. These processes do not have significant legal effects on you.
Selling Personal Information
We do not sell Personal Information except where required under applicable privacy laws. Where required by law, you may request to opt out of data sharing used for advertising purposes.
Your Rights
GDPR (EEA Residents)
You have the right to:
- Access your Personal Information
- Correct or update your information
- Request deletion
- Request data portability
To exercise these rights, please contact us.
Your Personal Information may be transferred outside Europe for storage and processing, including to Canada and the United States.
CCPA (California Residents)
You have the right to:
- Access the Personal Information we hold about you
- Request correction or deletion
- Request data portability
You may designate an authorized agent to submit requests on your behalf.
Cookies
A cookie is a small amount of information downloaded to your device when you visit our Site. We use functional, performance, advertising, and analytics cookies.
Cookies help us:
- Remember preferences
- Improve browsing experience
- Analyze site usage
- Provide personalized content
You can control cookies through your browser settings. Blocking cookies may affect website functionality.
Do Not Track
We do not alter our data collection practices in response to “Do Not Track” browser signals.
Changes
We may update this Privacy Policy from time to time to reflect operational, legal, or regulatory changes.
Complaints
If you would like to make a complaint, please contact us using the contact information above. If you are not satisfied with our response, you may contact your local data protection authority.
